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Conversation Questions on Marketing

 

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STUDENT A’s QUESTIONS (Do not show to Student B)

1)

What images spring to mind when you hear the word ‘marketing’?

2)

Would you like to work in marketing?

3)

What marketing tactics do you think are very successful?

4)

What do you think of things like Christmas being marketed?

5)

What do marketing executives do in their jobs?

6)

How has the Internet changed marketing?

7)

Is there too much hype in marketing?

8)

What do you think of McDonalds’ marketing techniques aimed at attracting children?

9)

How would you start marketing a product or idea you had?

10)

What is your opinion of marketing in the era of globalization?


 
 

STUDENT B’s QUESTIONS (Do not show to Student A)

1)

What is marketing?

2)

What’s the best marketing campaign you know of?

3)

What’s the difference between marketing and advertising?

4)

Do you think that McDonald's is a marketing machine for the entertainment industry that is disguised as a restaurant?

5)

Are marketing executives good at selling us exactly what we don’t really need?

6)

What do you think of the marketing strategies used in sports?

7)

Do expensive brands use different types of marketing to cheaper products?

8)

How do marketing techniques differ from country to country?

9)

How much of marketing is lying?

10)

Why are cigarette companies still so successful in their marketing?


 


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